WHO WE ARE
DriveSafe & StaySafe is a ‘not for profit’ community organisation who work closely with schools as well as voluntary, public and private sectors engaging in personal and road safety matters.
In 2015 the Institute of Directors (IOD) conferred DriveSafe ‘Celebrating Enterprise with Integrity’ Award under the ‘Best Not for Profit Company’ category in acknowledgement of our work in personal and road safety. This was in recognition of our development of VRQ and NVQ qualifications for safety training, the first such qualifications nationwide. Equally for our campaigns and various publications on the subject.
‘The Conies’ is our registered charity and our Conies team is made up of a group of extra-ordinary – well, almost cone shaped human beings – who have created and designed The Conies!
Our vision is to create a safer world where children can go to school and play outside safely. We live in an environment where daily dangers to children present us with challenges as to how they can keep safe. Visible dangers such as ever increasing traffic are in full evidence. Invisible dangers in the form of dangerous levels of toxic vehicle emissions are becoming important issues too, as it affects a young child’s health and physical safety also. We equally need to arm children with the skills on how to keep safe. To be aware of the world around them and KEEP SAFE in a positive and fun way.
OUR MISSION IS:
To help children and young people keep themselves safe by introducing them to the world of The Conies – heroes of children’s safety who seek to inspire children with their messages of road safety.
WHAT THE CONIES OFFER
We believe that, when a child identifies with an animated character, it is this affinity that will ensure easy engagement, action and remembering safety messages portrayed. The Conies offers a positive, easy and fun way to learn so that children can start to develop safety skills in all areas of their life from an early age.
Children naturally identify with objects or images – teddy bear or an animated character. It is this affinity that will ensure easy engagement, actions and remembering portrayed safety messages. The Conies offers a positive, easy and fun way to learn so that children can start to develop safety skills in all areas of their life from an early age.
We hope that by appealing to children in a way that they can enjoy and understand, The Conies will positively impact upon accident figures and keep more children safe. The Conies can also help shape drivers of the future into being more considerate and attentive on roads so that we can improve the safety of future generations.